If you’re ordering custom packaging for the first time, MOQ (Minimum Order Quantity) is usually the first number that surprises people. Here’s why it exists and how to plan around it.
Custom packaging is print-run based — die lines, plates, and machine setup have a fixed cost whether you print 50 boxes or 5,000. Spreading that setup cost across more units is what makes the per-box price reasonable, which is why manufacturers set a minimum.
MOQs vary by material and finish: simple kraft mailers might start as low as 100 units, while rigid boxes with foil stamping often start at 500 or more because of the extra tooling involved.
If you’re testing a new product and don’t want to commit to a large run yet, ask about digital printing or a smaller pilot batch — it costs more per unit, but lets you validate the design before locking into a bulk order.
